The natural beauty company Lush have released a new soap shaped like a Koala in support of Australian wildlife.
Their newest product, called ‘All the Wild Things’ is available globally, however it is limited edition and in the US there are just 10,000 pieces available, only to be sold online.
The soap sells for $6.95 a piece and according to a press release, 100% of sales of this soap (minus taxes) will be donated to the Bush Animal Fund, which supports animal rescue and land restoration.
According to Lush, this soap technically already exists. The ‘Outback Mate’ soap is made with the exact same ingredients but is shaped differently, like a blue ocean wave.
The key ingredients of both of these soaps are three oils: lemongrass, peppermint, and eucalyptus. Interestingly, koalas get a lot of their nutrients from eucalyptus leaves so it’s a fitting choice of soap for the
Tricia Stevens, Lush’s Manager of Charitable Giving and Ethical Campaigns, said:
“As a business that cares deeply for animals, people, and the planet, responding to the bushfires in Australia with funding support to impacted wildlife is simply the right thing to do. By directing customer support from the purchase of All the Wild Things to grassroots animal rescue organizations, we will be able to have a direct impact on their lives and the environment in which they live.”
It has been estimated by ecologists that nearly half a billion animals have died as a result of the recent bushfires in Australia. In New South Wales alone, which was one of the most heavily affected regions, an estimated 8000 koalas perished in the blaze – which is about a third of the total koala population.
Koalas were affected more so than other animals, mainly due to them being slower-moving creatures. Also, they primarily eat eucalyptus, and this plant contains highly flammable oils, which most certainly would have played a role in this very unfortunate situation.